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Social Media Officer

Job Type

Full-Time

Job Location

Cairo, Egypt

Department

VISIT-Esna Project

Closing Date

Monday, January 30, 2023

About the job

Takween is implementing a project in Esna, “Visit Esna”. This project’s objective is to put Esna on the tourist map through several conservation, marketing and economic interventions.
Takween is actively seeking a seasoned social media Officer to be responsible for assisting in planning, development and implementation of the Organization's social media strategy, marketing communications, and public relations activities to increase our online presence and improve our marketing efforts.

Key Result Areas

The Responsibilities include but are not limited to:

  • Develop, implement and manage our social media strategy

  • Define most important social media KPIs

  • Manage and oversee social media content

  • Measure the success of every social media campaign

  • Stay up to date with the latest social media best practices

  • Implement strategies/ tactics to encourage engagement, engagement, enhance our visibility and grow our communities of stakeholders or clients

  • Create, implement and measure the success of the organization's material’s including publications and media relations. Coordinate the appearance of the organization's print and electronic material such as letterhead, use of logo, brochures, etc.

  • Assist in the execution of the marketing communications plans/ programs for assigned Takween clients.

  • Assist in the coordination of media interest in the Organization- Ensure regular contact with target media appropriate response to media requests

  • Suggest and implement new features to develop brand awareness, like promotions and competitions

  • Stay up-to-date with current technologies and trends in social media, design tools and applications

  • Communicate with followers, respond to inquiries in a timely manner and monitor customer reviews

  • Perform other duties as may be assigned.

Requirements

Qualification:

  • BA degree or B.SC in Integrated Marketing Communications, Journalism, Public Relations, Marketing or a related discipline.

Experience:

  • 2-5 years of experience in social media marketing or as a Digital Media Specialist. Experience in planning and managing content in a corporate or agency setting.

Skills:

  • Fluency in both oral and written Arabic and English is a must;

  • Ability to work in a dynamic team and on various projects at the same time.

  • Ability to work independently in a wide range of assignments/ tasks.

  • Strong interpersonal communication and networking skills.

  • Good intercultural skills and ability to work in a multicultural team.

  • Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, and other social media best practices

  • Excellent working knowledge of MS Office (Word, Excel, Outlook and PowerPoint);

  • Basic photography and videography skills;

  • Basic photo and video editing skills

  • Basic knowledge of graphic design and usage of its appropriate softwares

Competencies:

  • Ability to work under high pressure and carry out multi-tasks in simultaneous projects;

  • Self-motivation and willingness to learn;

  • Teamwork abilities and work collaboratively with other stakeholders and staff members;

  • Accountability and high commitment to the company’s quality standards and code of ethics.

  • Innovative and creative thinker

  • Decision maker

Work Location:

  • Cairo with some Travel to Esna-Luxor.

  • Applicants should have the willingness to travel to different governorates as required.

About us

Takween Integrated Community Development (Takween) is an urban development firm established in 2009 in Egypt by a dynamic team with extensive experience, in response to a foreseen growing demand for innovative urban solutions in a world where it is predicted that by 2030, 60% of the world’s inhabitants will be living in urban centers. Takween specializes in the development of integrated packages in urban development services and solutions to support and complement efforts of tackling urban challenges. Takween provides project planning, design, and implementation services to a range of local and international clients. Takween fields of interventions include integrated urban development and upgrading, heritage management and conservation, community development and mobilization, participatory design and planning, and construction activities.

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