Takween’s mission focuses on innovative and concrete solutions that have been researched, tested and implemented to meet the needs of communities and their specific built environments to achieve inclusive urban spaces that will thrive for generations to come. With this mission, Takween aims to improve the quality for inhabitants living in cities across Egypt and the Middle East.
Market Assessment Expert
Job Type
Part-Time/Freelance
Job Location
Cairo, Egypt
Department
Project Based (Women-Led Wood Workshop and Showroom)
Closing Date
Thursday, February 27, 2025
About the job
Takween ICD is seeking to hire a Market Assessment Expert to conduct a rapid market assessment to understand the current offerings in the local woodwork sector, including product types, demand trends, pricing, and potential market gaps. This information will directly inform the design of woodwork prototypes to be produced in the newly established women-led workshop. The goal is to align the products with market demand and opportunities to ensure the sustainability and success of the social enterprise.
Key Result Areas
The consultant or company will be responsible for:
Analyze the local woodwork market, including existing product types, production processes, and market trends.
Investigate the competitive landscape, including other woodwork producers and key players in the region.
Identify key market segments (e.g., local consumers, tourists, businesses) and their specific needs and preferences related to woodwork products.
Understand the purchasing behavior and decision-making factors for each market segment.
Assess the demand for traditional wood products and identify customer preferences (e.g., local vs. tourist demand).
Conduct a pricing analysis to understand the price points for traditional wood products in the market.
Evaluate factors influencing pricing (e.g., material costs, labor, quality) to determine competitive pricing strategies for the new workshop.
Identify emerging trends in product design, consumer preferences, and tourism-driven demand for wood products.
Conduct group discussions with woodworkers, artisans, and potential customers to gather insights on product demand and market dynamics.
Requirements
Experience:
Minimum of 5 - 10 years of experience in market research, market assessments, business consulting, feasibility studies, or business research particularly in the crafts, tourism, startups, or manufacturing sectors.
Experience working with development organizations, social enterprises, or community-driven projects.
Experience in analyzing pricing structures, demand forecasting, and identifying market trends.
About us
Takween Integrated Community Development (Takween) is an urban development firm established in 2009 in Egypt by a dynamic team with extensive experience, in response to a foreseen growing demand for innovative urban solutions in a world where it is predicted that by 2030, 60% of the world’s inhabitants will be living in urban centers. Takween specializes in the development of integrated packages in urban development services and solutions to support and complement efforts of tackling urban challenges. Takween provides project planning, design, and implementation services to a range of local and international clients. Takween fields of interventions include integrated urban development and upgrading, heritage management and conservation, community development and mobilization, participatory design and planning, and construction activities.